(Ecofin Agency) – The mobile virtual network operator (MVNO) Amotel officially launched its activities in Tanzania. The company, which uses the network of the Tanzania Telecommunications Company Limited (TTCL) for the provision of its services, is primarily directed towards rural areas where it intends to bring to the poorly covered in telecom network, quality services to affordable costs. Amotel start its services by the Kilimanjaro region.
According to Edwin Ngonyani, the Assistant Minister of Works, Transport and Communications, the presence of Amotel in the rural area will facilitate the provision of telecom services in these areas of the country and represents a support to the government in its rural telecommunicationsproject in which it has already spent 76 billion shillings (34,665,404 US dollars).
With its network, Amotel plans to connect over 4,000 villages across the country, targeting over three million people. Speaking at the launching ceremony of the network in the Kilimanjaro region, Robert Mabele, President of the company, said that in addition to voice services, it will offer Internet services, transfer money and even phones to the communities where they operate.
Beyond its goal of making accessible telecommunications to rural populations, Amotel has mostly opted for concentrating its activities on this yet neglected market by its Vodacom competitors Tigo, Airtel, Smart, Halotel and Zantel, to recoup rapidly its investment. Focused on urban centres, major operators are still reluctant to increase their presence in the hinterland. Hesitation that leaves Amotel a great margin for manoeuvring.